A private family archive

From the shoebox
to the shared screen.

PhotoGuard is the private family photo archive — one home for every print, every phone, and every decade. No public defaults. No ads. Household-scoped, so the right people see the right photos.

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Free to start
No card required
Your photos never train anyone's model

Why PhotoGuard

Continuity, not reach.
A private alternative to Google Photos and iCloud.

Public clouds are great photo galleries that happen to be shared. PhotoGuard is built the other way around — a family archive first, everything else after.

Household-scoped
Open export
Multi-generation
PhotoGuard
Google Photos
iCloud
Who can see your photos by default
Just your household. You opt-in to share.
Tied to your Google account, sync surface broader than most realise.
Tied to your Apple ID, shared album links are public by URL.
Are your photos used for ad targeting?
No. Not in any form.
Photo data feeds product and advertising signals across Google.
Apple does not sell, but Logs and AI features depend on cloud processing.
If you cancel your subscription
Export everything in standard formats. Your archive leaves with you.
Free tier caps storage; images may be downgraded or compressed.
Apple keeps a 30-day grace window, then data is deleted.
Migration portability
Open formats, full export, no lock-in.
Takeout works, but is slow and lossy for edit history.
Limited, often requires a Mac to fully export.
Designed for families across decades
Built for it. Print scans, multi-gen timelines, sharing circles.
A photo gallery that happens to be shared.
A photo gallery that happens to be shared.

Comparisons are based on how each product is configured by default today. Your mileage may vary by plan and region.

The privacy promise

Three things we will never do.

PhotoGuard is built around three rules. We'd rather lose customers than break them.

No public defaults

Nothing leaves the household unless you say so. Sharing is by invitation, and there are no accidentally public links — privacy is the floor, not a checkbox.

No ads. No retargeting.

We don't sell your kid's faces to ad networks, train models on your private photos, or quietly relicense your archive. If you see a banner on PhotoGuard, it's a bug.

Household-scoped

Sharing circles mean the right people see the right photos — cousins see what cousins see, parents see more, the whole clan sees what the whole clan sees.

Encrypted in transit and at rest. House keys, not ad tokens.

How it works

Three steps from shoebox to shared screen.

You can be uploading within five minutes of signing up. The hard part is deciding what to scan first.

01

Step 1

Create your household

Sign up with an email — that becomes your household account, the root of your private archive.

02

Step 2

Invite your family

Add the people who belong in your sharing circles. Cousins, parents, the great-aunt — only the ones you choose.

03

Step 3

Upload from phone or scan old albums

New photos sync from iOS or Android. Old albums? Capture page-by-page with the built-in scan flow — searchable, dated, color-corrected.

Auto-dated · searchable · color-correctedPage-by-page album captureFamily-wide sharing circles

Ready to start your archive?

One household, one archive.
Yours for keeps.

We'll walk you through the first upload. Free to start, no card required.

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From shoebox to shared screen.